Client
Satisfy
Overview
This mock project for Satisfy Running was an opportunity to demonstrate my skills in creative direction and production within the sports and athletics space. I led the concept development, sourced a team, styled talent, and directed both video and photo shoots to create compelling visuals that capture the essence of the brand.
Client
Satisfy
Industry
Sports & Athletics
Service
Photo Production
Creative Direction
Producing
Duration
2 weeks
The Challenge
As a self-initiated project, the challenge was to create a professional, high-quality campaign with limited resources, showcasing Satisfy Running’s premium athletic gear in a way that resonated with sports and lifestyle audiences.
The Solution
I storyboarded and directed a video and photo shoot, collaborating with a videographer and two models to produce dynamic visuals that highlighted Satisfy Running’s aesthetic and functionality. While the videographer captured cinematic motion shots, I led the photography, ensuring every image embodied the brand’s high-performance and modern identity. The styling, direction, and execution all aligned to deliver a cohesive campaign.
The Result
This mock campaign successfully showcased my ability to conceptualize, direct, and execute a production in the athletic and lifestyle space. The final deliverables demonstrated Satisfy Running’s appeal to active, style-conscious audiences and enriched my portfolio with a project that reflects both my professional capabilities and personal passion for sports.
